marketing strategy

1-Page Marketing Plan book cover

Grow Your Business with Ease: Allan Dib’s 1-Page Marketing Plan (Book Summary)

/ April 2, 2025 / Books Summaries

Allan Dib’s The 1-Page Marketing Plan offers a revolutionary yet simple approach to marketing that any small business can implement. Rather than overwhelming business owners with hundreds of pages of complex marketing strategies, Dib condenses everything into a single, easy-to-understand page. This one-page structure allows businesses to outline their entire marketing strategy quickly and clearly, making it […]

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Books Summaries
ted talk summary

How great leaders inspire action | Simon Sinek | TED Talk Summary

/ July 22, 2024 / Ted Talk Summary

Have you ever wondered why some businesses seem to effortlessly inspire loyal customers, while others struggle? The answer lies in understanding what truly motivates people. In this talk, Simon Sinek reveals a powerful concept: people don’t buy what you do, they buy why you do it. The Golden Circle Sinek introduces the Golden Circle, a framework that explains how businesses traditionally communicate

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Ted Talk Summary
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