behavioral science

Influence (Robert Cialdini)

Mind Tricks Exposed: The 8 Psychological Secrets of Cialdini’s “Influence”

There are books that inform, and then there are books that awaken. Robert B. Cialdini’s Influence: The Psychology of Persuasion belongs to the latter. First published in the 1980s, it didn’t just make waves in the fields of psychology and marketing—it quietly reshaped how we understand human behavior itself. Cialdini isn’t a theorist working from a distance. […]

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Books Summaries
Nudge by Richard H. Thaler and Cass R. Sunstein book cover

10 Powerful Quotes from Nudge That Will Change How You Think About Decision-Making

In our last post, we unraveled the silent forces shaping our decisions, peeling back the layers of Nudge: The Final Edition by Richard H. Thaler and Cass R. Sunstein. A book that doesn’t demand change but gently guides us toward it, revealing how small shifts in choice architecture can lead to better outcomes—without force, without restriction.

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Psychology & Mindfulness, Quotes
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